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At least this one's a little more conventional, in a sense...
Shows four young adults driving down the road, camerawork from different angles inside and outside the RAV, all the while a peppy rock soundtrack, steady voiceover and large titling whenever a feature is rattled off -- lots described and the voiceover talks pretty much the whole way through.
The special effects, which seem to be in all major television advertising now, make their appearance as several different backdrops of location, driving conditions, weather changes and seasons flip in and out of each scene.
Now that's what I'm talking about! Sell the product! Not quirky, surreal video montages. Much as I appreciate their art, they may not exactly promote the RAV so well... :wink:
"...that one with the moving boxes..." and "...the one with the flying numbers..."
Shows four young adults driving down the road, camerawork from different angles inside and outside the RAV, all the while a peppy rock soundtrack, steady voiceover and large titling whenever a feature is rattled off -- lots described and the voiceover talks pretty much the whole way through.
The special effects, which seem to be in all major television advertising now, make their appearance as several different backdrops of location, driving conditions, weather changes and seasons flip in and out of each scene.
Now that's what I'm talking about! Sell the product! Not quirky, surreal video montages. Much as I appreciate their art, they may not exactly promote the RAV so well... :wink:
"...that one with the moving boxes..." and "...the one with the flying numbers..."