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OTD Price $40,500 for 2025 XLE Premium Hybrid - Deal or No Deal?

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6.4K views 18 replies 9 participants last post by  srd416fw  
#1 · (Edited)
Without considering the sales tax and the 129 doc fee, I am looking at $37940.

I didn't add any of the additional optional packages, such as the weather or the convenience package.

Given these conditions, would the OTD price of $40,500 be a deal or no deal?
 
#2 ·
Without considering the sales tax and the 129 doc fee, I am looking at $37940.

I didn't add any of the additional optional packages, such as the weather or the convenience package.

Given these conditions, would the OOD price of $40,500 be a deal or no deal?
What is the MSRP shown on the window sticker? Never pay over MSRP; I have always paid less than MSRP. For example, when I bought my '21 XLE Premium hybrid with a number of options (weather package the biggest), I paid MSRP minus $750 Costco discount which made it $35,000.

Accounting for inflation since '21, $37K to $40K is not too bad, but what is the MSRP?
 
#3 ·
What is the MSRP shown on the window sticker?
$36,300
Never pay over MSRP
See, I've been told this. However, the OTD price encompasses the MSRP plus the shipping and handling fees and the state tax - I live in the South.
I've haggled with much of the other fees such as the dealer add ons and the installed optional accessories that weren't advertised on the website as well as a couple of formal discounts since I am military and a college student. Apart from that, I don't know how else to haggle down the price. Given it's the end of the year, supposably, I can use some leverage here...
... $37K to $40K is not too bad...
Was $37,000 your OTD price?
 
#4 ·
Was $37,000 your OTD price?
To compare OTD prices across the country is meaningless, because taxes, fees, etc vary by location, state to state, and even county to county like where I live.

Thus, the only meaningful comparison around the country is MSRP, plus/minus any dealer addition/subtractions.

Dealers are sneaky in adding to the MSRP price. They may add "market adjustment", or "dealer prep", or "document" fees. Dealer prep is included in the MSRP, Toyota tells the dealer that, so any "dealer prep" the dealer adds is just pure profit for the dealer.
 
#5 ·
Being in the South, you are subject to the SET or SWT distributor add-ons and distributor dictated documentation fees. One reason I bought out of those regions even though I live there. I've done much much better than MSRP on my last 3 Toyotas but those were all in another time and place and involved 15 minutes of the dealer's time when I picked it up after dealer prep so it was on the lot for maybe 24 hours. Not much in the way of costs to finance inventory that way so the holdback all went to profit.
 
#7 ·
SET or SWT distributor add-ons
I just did some research and it seems as if the invoice did include details of "factory/dealer installed packages" - which were obviously not quoted on the official Toyota Website, so I am sure this is how some profit is to be made. I will be negotiating this.
That being said, is that exclusive to only the south region of the US? Would I find similar obstacles in, per say, the northwest region or any other place within the US?

If you don't mind sharing, which region of the US would be the best to consider purchasing from? I am open to travelling for a good deal.
 
#15 ·
If you don't mind sharing, which region of the US would be the best to consider purchasing from? I am open to travelling for a good deal.
Note that, if you have a brand new car , breaking it in and driving extended distances at the same RPM is one of the things you do NOT wanna do during the first 1000 or so miles....
Here is another perspective, as a previous poster indicated, the days in the past when vehicles were more plentiful on the lot and easier negotiations were the norm...... no longer apply.
If you wanna wait and save that last $1000 dollars and are willing to wait a month or more.... or think you can find a Toyota without options that have been added that is your choice.
 
#9 ·
Where I live there are a number of fairly 'useless' prices. Namely:
  • window sticker, this is FRRP from Toyota factor
  • ToyotaUS may make additions to the 'package'
  • Dealer may make additions to the 'package'
Then there are seemingly endless 'transport', 'setup', 'delivery' FEE's along with State, County and US Taxes applied as well as title&licensing fees.
Last but not least there might be warranty options the dealer talked you into along with Toyota Financial (or other finance company) Fees.

Moral: the OTD price on a new car has very little to do with the sticker in the window.
 
#11 ·
Any other sticker, not part of the window sticker is purely at the dealer or distributor's doing.
I now understand what those extra add-ons to the vehicle are now. Basically upcharged items added by the dealership/franchise of that specific store - it is not a Toyota standard but rather specific to the franchise, implying they have control over the profit they make over that.

The best deal was when I bought my '18 4Runner, which I got for window sticker (MSRP) minus $2000 Costco discount.
I was not aware that Costco had an auto program. I will definitely be checking it out.
 
#13 ·
#12 ·
SET and SWT are Southeast Toyota and Southwest Toyota, two independently owned distributors. The rest of the country is distributed within the Toyota corporate structure. So SET and SWT are free to add what options they want and to have the dealers agree to a documentation fee which was $700 or so last time I was looking. I found by going just outside their territory I could do better as I placed no value on the options or doc fees.

Back when Toyota was trying to move from the west coast to the entire company they sold the distribution rights to these two territories to finance the expansion.

I have not had any trouble with a dealer supporting what was bought outside the territory.

Sometimes you can get a quote from up North and negotiate with a dealer in those territories but it depends on if the dealer thinks they can sell at a higher price to someone else. Supply and demand always rules.
 
#16 ·
Something to be aware of is the port installed options (PIO). These are additional items that are
added to the car after it leaves the factory, but before it reaches the dealership.

When I was looking at a Rav4 XSE hybrid in October the PIOs included...PPF, door edge guards,
emblem blackout decals, mud flaps, wheel locks, first aid kit and charging cables. These added $1500 to the price of the car. I asked the manager if any of these items could be removed and he said no, they are
part of the build process.

But strangely, when I picked up my Rav4 in December there were no PIOs included.
I asked the manager why not, but he didn't know. Fine with me as I didn't want them anyway.