Well, I put my deposit down today on a factory order (they're saying 4 to 6 weeks for delivery) so I'll add my $0.02:

Year: 2019
Trim: Hybrid XSE
FWD or AWD: Electronic-AWD
Color: Blueprint/Black
Option packages: Technology, Weather, JBL sound, Pano roof
Port-installed: Carpet floor and cargo mats
MSRP: $37,899
Invoice Price (if known): $35,463
Sales Price (excluding tax, title, license): $35,735
Doc Fee: $75 + $20.50 NYS tire and insp. fees
Dealer Add-Ons (extended warranty, tint, paint protectant, etc): none
City and State Where You Purchased: Westchester County, NY

Now to sell my truck in time for the down payment.

 

Quote




Thanks for sharing Oscar. I have a Costco price quote from a dealer in Bristol, CT with the EXACT same configuration (except for the color, I prefer silver) who is working to swap with another dealer. However, my sales price is $35,997 ($262 more than you) but my doc fee is $598 which puts my out the door price $764.50 higher than your price. I'd love to connect with your dealer and salesman to negotiate a similar deal.

Can you send me a direct message? Thanks

 

I haven't got a price quote on my order yet. On my Tacoma a couple years ago I paid about $500 over invoice so I was hoping to get about the same deal. Looks like Oscar got one for about $300 over invoice? That seems good to me.

 

First dealer didn't want to give more than $500 off MSRP until I was walking out, then went to $1200 off (which was still $1000 above the invoice on that particular vehicle, IIRC - it was configured a bit differently than the one I put the deposit on). Just be prepared for a lot of "they're in such high demand, they are selling as soon as they arrive on the lot, so I can't discount it off sticker". Yeah, they are selling right away, but that's because the dealerships are getting one vehicle at a time. Most of the more reputable dealers I've talked to expect that by the end of this month they will be on lots in much greater quantities.

 

2019 RAV-4 Limited Hybrid

- (023) Ruby Flare Pearl

- (0040) Soft Tex Nutmeg Interior

- (2T) All weather floor mats

- (HL) Adaptive Headlights

- (CY) Limited Grade Weather Package

- (AT) Limited Grade Advanced Technology Package

- (EN) Entune 3.0 Premium Audio


$37,399 excluding tax, tags etc.

 

hcfd1075, can you do the work and punch stuff into the Costco Auto website and post the invoice and MSRP prices for your config for us?

Thanks,

 

The Costco program gives an MSRP of $40,225, which is the same MSRP from the dealer.

The dealer price on my vehicle is $37,399 Costco lists their price as $37,707, a difference of $308.

 

What kind of warranty or maintenance package are you guys getting?

 

Nothing for me beyond the included 2-year ToyotaCare. Years ago I got burned on a VW extended warranty which paid exactly zero dollars when our 2006 Jetta GLI ignition coils started crapping the bed at 60,000 miles.

 

I'm looking to get a RAV4 hybrid Limited and the other day I was thinking about this myself. I usually don't op for an extended warranty when I purchase my vehicles. But this being my first hybrid, I wanted to ask people who has had hybrid vehicles before whether it was a good idea to get extended warranty for a hybrid vehicle? I see from Toyota's website (Canada) that the hybrid system is warranty for 8 years/160,000 km. Based on my own driving pattern, I'll hit 8 years before going past 160,000 km. So what does extended warranty cover with respect to the hybrid system? Would there be any needs to replace the battery system at around the 8-10 year mark that would justify getting the extended warranty?

 

This is info for Toyota's US extended warranty. Maybe Toyota Canada has something similar on their financial services site

https://www.toyotafinancial.com/us/en/vehicle_protection_plan/new_vehicle.html

It basically looks like everything but the actual battery itself is covered. Go figure, it's probably the single most expensive part of the hybrid system.

 

I'm driving a 10 year old Prius with 95,000 miles, out of warranty for the past 2 years. It's been the most trouble free vehicle I've ever owned. Get a quote on an extended warranty, then put the money in a CD paying 2.5 to 3%. In the unlikely event that you do have a problem after 8 years, that money would likely cover it. If no problems, have a big party!

Bottom line, there is a big profit built into extended warranty. Not worth it for such a reliable vehicle.

Batteries usually last 250,000 km or more, sometimes much more.

 

Year:2019
Trim (Hybrid XSE):XSE (Silver)
FWD or AWD:AWD
Options:TECH/Weather/Panoramic/Toyoguard Platinum/JBL Premium Audio/3 Year Permaplate Ext Protection Package
MSRP: $40,191.00 (Includes Destination)
Invoice Price (if known):
Sales Price (excluding tax, title, license):$36,876
Doc Fee:$995.00
Dealer Add-Ons (extended warranty, tint, paint protectant, etc):Lifetime Warranty (Powertrain) 3 Year Permaplate Ext Protection Package
City and State Where You Purchased:Tampa FL

I also added the tire road hazard for another $547

 

Year: 2019
Trim: Hybrid XSE Silver AWD
Options: Tech/Weather/Panoramic/JBL Premium Audio/All Weather Liner Package
MSRP: $37,899
Invoice Price: $35,463
Sales Price: $35,825
Fees: $97.50 (Tire Fee $12.50, Processing Fee $75, Inspection $10)
Location: Curry Toyota (Westchester, NY)
Due to arrive in 4-6 weeks
If there is a finance deal when I take delivery I’ll take it

 

Limited, MSRP $40,200 was given $2 plus $1K for Toyota financing.

 

I think you need to add if dealer financed or not as that affects their willingness to deal.

 

Also, isn't it a bit deceptive to post getting an additional $1K off for financing when you are paying a lot more for taking the financing? What % over how many months?

 

But if you can pay it off in 2 months, the impact of the financing interest cost is offset by the additional "discount".

 

I've never financed a vehicle so I didn't know that's possible. Is this available in Canada as well?

 

Davebeats: at first glance your sales price looks fantastic at over $3k off msrp, but then the dealer hit you with a $995 “doc fee”. The doc fee has gotten to be such a problem recently regarding new auto purchases, that some states have put restrictions on how much car dealers can charge a customer (here in California the state caps this fee at $80) for what is essentially a dealer markup fee. If you havent taken delivery of your vehicle you should be able to negotiate a lower “doc fee”, or show your offer to a competing dealer and they would likely cut this fee to $200 or less. It’s real easy to let your guard down when you get to the finance manager, and they slip this large fee into the deal and you might not even notice it. Some of the fees they try to charge for maintenance and service contracts have gotten out of hand as well.

 

Apparently California dealers are charging $729 as an "advertising fee."

WTAF?

 

Sticker was $39,700. The $1k for financing, I was going to pay cash, now I pay it off in 2 payments and get that discount. $425 doc fee, $175 registration, state sales tax, and they took off their $299 etching fee. The etching is there, I could call the company if the insurance drops more then that yearly charge to register it. Another dealer closer to me adds $1k in paint and seat protection, plastic side guards and glass etching.

 

Sticker was $39,700. The $1k for financing, I was going to pay cash, now I pay it off in 2 payments and get that discount. . . .

I assume this loan is through TFS. You can pay that much off so early with no "penalties"? Any fees beyond one month's worth of interest? I was thinking of paying cash but this sound good.

 

I have to admit dealers are coming up with creative ways to add to their profit margins (e.g. glass etching, paint and seat protection, extravegent doc fees, advertising fees)...the bottom line is you have to keep alert thru the whole purchase transaction and be ready to walk if the dealer (especially the “finance person”) tries to charge you for these dealer packs. An apparent “great deal” can become very average deal when you think you’re just figuring out the financing terms.

 

I just visited a toyota dealership to discuss the purchase of a 2019 Rav4 Limited Hybrid (w/ tech package and premium audio) and they seem to be playing hard ball. Granted I am in SoCal where hybrids are extremely popular and gas is expensive, but I did not expect to encounter such resistance to negotiation. The MSRP is $39,184 and they added $5,000 in "dealership fees" (bs). They were not willing to go down from there and refused to take a deposit. They claimed it's first come first serve and the hybrids are selling as soon as they touch base on their lot.

I think they are full of sh*&. What do you folks think? The ridiculous dealership fee aside, are they right that I can't expect to negotiate down from MSRP? I'm seeing here that people are in fact paying MSRP for these things...

 

If you don't mind taking a road trip, I'd suggest looking in Oregon and Nevada. I got discount offers from both, ended up getting a dealer in Colorado to match those. I'm not comfortable posting the dealers names on the forum without their permission but I'll send you a private message latter today including a possible lead in Southern California.

It defeats part of the purpose of a hybrid to pay that much more than a non hybrid, so I was determined to get a fair price.

 

A simple way to avoid confusion and to accurately compare dealer prices is to ask for one number, the "Out The Door" price. Asking what they need a check for or what will the loan amount be simply compares apples to apples, and who care what columns they put the numbers in at the time the paperwork is done. At that point, I could care less what the "dealer prep fees" or the "finance fees" are. I have bought many cars over decades by asking for only one price.

 

I am in SoCal too and am interested in the 2019 rav4 hybrid, and have been watching them slowly trickle into dealers and, yes, get sold pretty quickly. (Some) dealers are taking advantage of what is temporarily a high demand-to-supply market for the hybrids here that will get solved in the coming weeks and months when inventory levels get more normal (e.g. right now the hybrids seem to be coming mostly from Japan but North American factories should be ramping up soon) . I therefore plan to wait until this situation gets resolved, possibly into the late summer or even fall/winter. If you cant wait, try the Costco buying service which should give you a better price (and reasonable dealer) to work with.

BTW, when the non-hybrid 2019 Rav4 first appeared on the dealer lots back in December, the dealers were making the same claims about selling at MSRP and “no discounts” available, and now 4 months later customers are getting $3-5K off of MSRP. So time is on our side...

 

Hybrid Limited Costco

Did the Costco program.

Year: 2019
Trim: Hybrid Limited - Blueprint / Nutmeg
Options: Advanced Tech, All Weather, Pano Roof
MSRP: $39,884
Invoice Price: $38,030?
Sales Price (excluding tax, title, license): $37,030 (Costco price was $37,530, added $500 college grad rebate)
Doc Fee: $85
Dealer Add-Ons (extended warranty, tint, paint protectant, etc): None
City and State Where You Purchased: San Jose, CA

 

I'm searching for a base model LE Hybrid. I contacted six dealers in the pacific northwest by email and oh the games they play! Even resorting to creative math. One included a TDA (Toyota Dealer Advertising) fee. Is that normally included on all Toyota purchase agreements?

And has anyone had success by email? I haven't given them a phone number yet. But their answers feel so evasive. Should I just hang it up and go in person? I will probably visit some soon and will report back any final stats.

 

One included a TDA (Toyota Dealer Advertising) fee. Is that normally included on all Toyota purchase agreements?

It is getting more common for dealers to include the TDA when they are claiming to match or beat invoice price but it is not common to add it to MSRP. They conveniently, for them, don't subtract their Holdback or any of other incentives.

Beaverton Toyota puts their "Clear" price on their web site, about $1200 off MSRP for an LE. ($1750 off Limited). They then add the usual Oregon doc fee of $110.

We almost bought there when visiting family, ended up getting a somewhat better deal in Colorado where we live.

 

Any Canadian (Ontario) customers buying a Hybrid Limited trim? What OTR price are you paying?

 

Bought one on the weekend in Ontario (not GTA): $49,720 for Blizzard Pearl (which is extra) - that includes all taxes / on-the-road price. (I just have to get my own plates)

 

Someone over on reddit got a good deal on an XLE hybrid.

https://www.reddit.com/r/rav4club/comments/bdl0ta/my_first_toyota_ever_xle_hybrid_including_details/

MSRP: 33,953.00
Sales Price: 29,753.00
OTD: 31,944.59

MSRP makes it seem like it's optioned with the convenience pkg and entune plus.

Don't know where he's located but the $4k off indicates that in some places there's enough supply to meet the demand.

 

I saw that on reddit but wondered how many BS options were added to get the MSRP $4453 over a base XLE. Is it easier for Dealers to knock down prices when the vehicle is loaded with options that probably have high markups?

 

hybrid limited

2019 hybrid limited
Silver sky Metallic
Tech Pkg
Weather Pkg
Entune Premium/JBL
Adaptive headlights
All weather floor mats


38K plus tax title etc. MSRP $39,999 w/delivery

Jamaica, NY (NYC)

First tank 42.3 mpg


It was in dealers lot 4 days

 

Ok, honest feedback welcome. I've never bought a car before. Did I overpay?

2019 RAV4 Hybrid LE
Final price including all fees: $27,200

(Included roof rails, cargo cover, better floor mats)

 

You know you got a good deal. Congratulations. Maybe you should be a car broker because you negotiate hard for $27,200 including fees.

If your fees include sales tax I would say you are playing an April’s Fool joke. ?