Toyota has updated their website for the new 2020 RAV4 Hybrid (with android auto!!!) that should be arriving in a couple of weeks at dealer lots. Have seen a couple folks mention they have ordered their 2020 rav4 hybrids and figured now was a good time to get OTD prices on these new 2020 models.
dogtown
Used this procedure (read on PriusChat.com) for my 3rd Toyota hybrid purchase. Call dealer of choice, ask for Internet Sales Department, get (usually offsite) person to set up sales rep at dealer of choice to take you purchase/factory order at or near Dealer Invoice price. This was a little harder this time as 2020 Rav4h was just starting production and I let them charge MSRP for the Options as I didn’t have invoice pricing for them at the time. Now I can see them here; http://www.carquotes.com/new-prices/toyota/rav4/2020/hybrid-limited-awd#Options. The dealer put in a dealer request for my exact build and explained that it will be built for, or assigned from the delivery docks to, my dealership. I didn’t ask sales person to make up a delivery timeline but I will; I think 4 to 8 weeks. I can wait as I still enjoy driving my 2012 Prius v, and the person I’m handing the Prius v down to can wait too. Put down $1000 refundable deposit to initiate everything.
Year: 2020 Rav4 Hybrid
Trim: Limited
FWD or AWD: AWDi
Options:
Limited Grade Advanced Technology Package
Limited Grade Weather Package
Adaptive Front Headlight System (AFS)
All weather floor liners
MSRP: $40474 (MSRP $36630 + $1120 doc + 2724 Options)
Invoice Price (if known): na
Sales Price (excluding tax, title, license):
$38892 (including $1120 Doc & Options)
To be added to Sales Price:
$3111 (Onondaga 8% sales tax)
$98 (Dealer reg, NY Inspect/tire recycle)
+———
$42101 (OTD Price; Does NOT include plate transfer fee)
Doc Fee (Delivery. Processing & Handling fee): $1120 (included in MSRP and Sales Price)
Dealer Add-Ons (extended warranty, tint, paint protectant, etc): none
City and State Where You Purchased: Syracuse, NY
Year: 2020 Rav4 Hybrid
Trim: Limited
FWD or AWD: AWDi
Options:
Limited Grade Advanced Technology Package
Limited Grade Weather Package
Adaptive Front Headlight System (AFS)
All weather floor liners
MSRP: $40474 (MSRP $36630 + $1120 doc + 2724 Options)
Invoice Price (if known): na
Sales Price (excluding tax, title, license):
$38892 (including $1120 Doc & Options)
To be added to Sales Price:
$3111 (Onondaga 8% sales tax)
$98 (Dealer reg, NY Inspect/tire recycle)
+———
$42101 (OTD Price; Does NOT include plate transfer fee)
Doc Fee (Delivery. Processing & Handling fee): $1120 (included in MSRP and Sales Price)
Dealer Add-Ons (extended warranty, tint, paint protectant, etc): none
City and State Where You Purchased: Syracuse, NY
thanks for the tips.
I downloaded the invoice dealer cost for the Rav4 Hybrid 2020 and it's $29,305 for XLE base with no packages.
adding $500 to the invoice price plus sales, doc and title, reg lic fees I get the following OTD price calc.
$30,515 MSRP
$29805 = invoice + $500
$150 doc fee
$29,955 subtotal
$1872 6.25% sales tax (Texas)
$210 title, lic, reg fee
$32,037 total OTD price
should I just call around to the internet depts and offer $32,037 on a OTD price now? or wait till Dec and see if I can score some added end of year dealer incentives? thanks
I downloaded the invoice dealer cost for the Rav4 Hybrid 2020 and it's $29,305 for XLE base with no packages.
adding $500 to the invoice price plus sales, doc and title, reg lic fees I get the following OTD price calc.
$30,515 MSRP
$29805 = invoice + $500
$150 doc fee
$29,955 subtotal
$1872 6.25% sales tax (Texas)
$210 title, lic, reg fee
$32,037 total OTD price
should I just call around to the internet depts and offer $32,037 on a OTD price now? or wait till Dec and see if I can score some added end of year dealer incentives? thanks
Year: 2020
Trim (LE, XLE, XLE Premium, Adventure, Limited, Hybrid XSE, etc): XLE
FWD or AWD: hybrid AWD
Options: weather package (925), All weather floor liners and cargo tray (269),
MSRP: 31,709
Invoice Price (if known): 30,287
Sales Price (excluding tax, title, license): 29,787 (includes 500 appointment coupon from the dealer)
Doc Fee: 75
Dealer Add-Ons (extended warranty, tint, paint protectant, etc): led foglights (169)
City and State Where You Purchased: Westchester, NY
Trim (LE, XLE, XLE Premium, Adventure, Limited, Hybrid XSE, etc): XLE
FWD or AWD: hybrid AWD
Options: weather package (925), All weather floor liners and cargo tray (269),
MSRP: 31,709
Invoice Price (if known): 30,287
Sales Price (excluding tax, title, license): 29,787 (includes 500 appointment coupon from the dealer)
Doc Fee: 75
Dealer Add-Ons (extended warranty, tint, paint protectant, etc): led foglights (169)
City and State Where You Purchased: Westchester, NY
Year: 2020
Trim (LE, XLE, XLE Premium, Adventure, Limited, Hybrid XSE, etc): XLE
FWD or AWD: Hybrid AWD
Options: Convenience Package ($1255), Weather package ($925), Audio Plus ($990), Carpet Floor liners and cargo tray ($269)
MSRP: $33,964
Invoice Price (if known): Unknown
Sales Price (excluding tax, title, license): $32,964
OTD: Sales Price+7.00% Tax
City and State Where You Purchased: Denver, CO
Trim (LE, XLE, XLE Premium, Adventure, Limited, Hybrid XSE, etc): XLE
FWD or AWD: Hybrid AWD
Options: Convenience Package ($1255), Weather package ($925), Audio Plus ($990), Carpet Floor liners and cargo tray ($269)
MSRP: $33,964
Invoice Price (if known): Unknown
Sales Price (excluding tax, title, license): $32,964
OTD: Sales Price+7.00% Tax
City and State Where You Purchased: Denver, CO
Year: 2020
Trim (LE, XLE, XLE Premium, Adventure, Limited, Hybrid XSE, etc): XLE
FWD or AWD: Hybrid AWD
Options: Convenience Package ($1255), Weather package ($925), Audio Plus ($990), All weather Floor liners and cargo tray ($269)
MSRP: $33,964
Invoice Price (if known): Unknown
Sales Price (excluding tax, title, license): $31,000
OTD: ~$34,000 (7% NJ Sales tax + 600 doc fee)
City and State Where You Purchased: Central NJ
Trim (LE, XLE, XLE Premium, Adventure, Limited, Hybrid XSE, etc): XLE
FWD or AWD: Hybrid AWD
Options: Convenience Package ($1255), Weather package ($925), Audio Plus ($990), All weather Floor liners and cargo tray ($269)
MSRP: $33,964
Invoice Price (if known): Unknown
Sales Price (excluding tax, title, license): $31,000
OTD: ~$34,000 (7% NJ Sales tax + 600 doc fee)
City and State Where You Purchased: Central NJ
Year: 2020
Trim: XSE
FWD or AWD: Hybrid AWD
Options: Convenience Package, Weather package, Audio Plus, All weather Floor liners and cargo tray ($269), Roof Racks, Black Emblems, Blizzard Pearl
MSRP: ~$38K
Invoice Price (if known): Unknown
Sales Price (excluding tax, title, license): N/A
OTD: ~$40K
City and State Where You Purchased: WA
Trim: XSE
FWD or AWD: Hybrid AWD
Options: Convenience Package, Weather package, Audio Plus, All weather Floor liners and cargo tray ($269), Roof Racks, Black Emblems, Blizzard Pearl
MSRP: ~$38K
Invoice Price (if known): Unknown
Sales Price (excluding tax, title, license): N/A
OTD: ~$40K
City and State Where You Purchased: WA
Dogtown, All... I'm the proud owner of a 2020 RAV4 Hybrid Limited via Jim Coleman Toyota, Bethesda MD... I will place a link to a brief video/Vlog I made titled, "Hit A Freakin' Deer @ 65-MPH; This Is What Happens." But first, a question for anyone; did any of you sign up for Remote Start via Toyota App? I downloaded it but it there is an annual fee after the year-long trial. Does anyone know how much? Shouldn't be a fee period just to remote start your car...Not Feeling That At All.
There are an amazing number of time limited trials associated with the modern Toyotas. I decided I didn't want any of the two features that were 6 month trial time limited even if they were free so didn't renew when they sent me their "offer" at 4 months. Sirus only gets better the longer you have been away too.
Model:
2020 RAV4 Hybrid XSE
Color:
Magnetic Gray Metallic / Midnight Black Metallic
Packages:
XSE Technology Package
XSE Cold Weather Package
Premium Audio with Dynamic Navigation and JBL
Dual Pano Moonroof
Accessories:
Carpet Mat Package
Roof Rack Cross Bars
First Aid Kit
MSRP: $38,619 ($34,050 Base + $3,449 Options + $1,120 Destination)
Invoice: $36,047 ($32,009 Base + $2,918 Options + $1,120 Destination)
Sales Price: $36,777 ($35,657 Base w/ Options + $1,120 Destination)
Tax: $3,199.60 (8.7% - WA resident)
OTD: $39,976.60 (excluding title/registration fees)
City/State: Portland, OR
Not an exceptional deal, but it was reasonable enough for me. This particular configuration (especially with the pano roof) didn't seem very easy to get in the Pacific Northwest at least. The dealerships I emailed weren't very willing to negotiate on the price considering that the XSE models are being snapped up before they even hit the lots. I ended up going through the Costco auto program since it knocked $1,842 off the MSRP. Most dealerships I emailed back and forth with were only willing to go to about $800-$1,200 off MSRP, and even then there was some pretty stiff resistance given the scarcity of the model. I spent 15 minutes between the time I submitted the Costco request to the time I was on the phone speaking with the dealership and reserving the car that was in transit from Japan. I will have it in about 3 weeks. In that sense, I felt like the discount amount was a reasonable trade-off for not having to spend a lot of time bartering with numerous dealerships like I normally would.
If you've got time, energy, and are willing to wait for the right XSE configuration though, I think you can probably negotiate a better deal without too much trouble. Inventory constraints do seem to be easing up a bit, so you can probably get some good deals if you're flexible on the XSE configuration you want.
2020 RAV4 Hybrid XSE
Color:
Magnetic Gray Metallic / Midnight Black Metallic
Packages:
XSE Technology Package
XSE Cold Weather Package
Premium Audio with Dynamic Navigation and JBL
Dual Pano Moonroof
Accessories:
Carpet Mat Package
Roof Rack Cross Bars
First Aid Kit
MSRP: $38,619 ($34,050 Base + $3,449 Options + $1,120 Destination)
Invoice: $36,047 ($32,009 Base + $2,918 Options + $1,120 Destination)
Sales Price: $36,777 ($35,657 Base w/ Options + $1,120 Destination)
Tax: $3,199.60 (8.7% - WA resident)
OTD: $39,976.60 (excluding title/registration fees)
City/State: Portland, OR
Not an exceptional deal, but it was reasonable enough for me. This particular configuration (especially with the pano roof) didn't seem very easy to get in the Pacific Northwest at least. The dealerships I emailed weren't very willing to negotiate on the price considering that the XSE models are being snapped up before they even hit the lots. I ended up going through the Costco auto program since it knocked $1,842 off the MSRP. Most dealerships I emailed back and forth with were only willing to go to about $800-$1,200 off MSRP, and even then there was some pretty stiff resistance given the scarcity of the model. I spent 15 minutes between the time I submitted the Costco request to the time I was on the phone speaking with the dealership and reserving the car that was in transit from Japan. I will have it in about 3 weeks. In that sense, I felt like the discount amount was a reasonable trade-off for not having to spend a lot of time bartering with numerous dealerships like I normally would.
If you've got time, energy, and are willing to wait for the right XSE configuration though, I think you can probably negotiate a better deal without too much trouble. Inventory constraints do seem to be easing up a bit, so you can probably get some good deals if you're flexible on the XSE configuration you want.
We purchased two 2019 hybrids this month so we got decent deals
Year: 2019
Trim Limited Hybrid
AWD
MSRP: 39,677
Discount: 4,177
Sales Price (excluding tax, title, license): 35,500 (includes 900 end of year dealer rebate)
Doc Fee: 150
City and State Where You Purchased: Conroe, TX
Year: 2019
Trim XSE Hybrid
AWD
MSRP: 37,318
Discount: 3,518
Sales Price (excluding tax, title, license): 33,800 (includes 900 end of year dealer rebate)
Doc Fee: 150
City and State Where You Purchased: Conroe, TX
Year: 2019
Trim Limited Hybrid
AWD
MSRP: 39,677
Discount: 4,177
Sales Price (excluding tax, title, license): 35,500 (includes 900 end of year dealer rebate)
Doc Fee: 150
City and State Where You Purchased: Conroe, TX
Year: 2019
Trim XSE Hybrid
AWD
MSRP: 37,318
Discount: 3,518
Sales Price (excluding tax, title, license): 33,800 (includes 900 end of year dealer rebate)
Doc Fee: 150
City and State Where You Purchased: Conroe, TX
I scoured the dealers within an hour or so of the Bay area. The best I was able to come up with after about two weeks was $1900 off MSRP for a 2020 (either XSE or limited fully loaded). We bought a 2019 when they first came out as well and I was able to get $3000 off MSRP through Costco / haggling but Toyota was running the $1000 manufacturers rebate so the cost/profit is about the same for the dealer in the end. The general offer was $500 off MSRP, a few dealers were able to do $1000, and 2 agreed to the $1900. Could probably eek out a bit more or a few extra accessories but that seems to be about the hard limit right now around here.
I used the Costco Auto Program which is supposed to be "no-haggle" pricing (prearranged member pricing). But I did still haggle to get this price.
This vehicle was on the dealer's lot with only a few miles on the clock.
Year: 2020
Trim: Limited Silver Sky Metallic
Hybrid AWD
Options: Carpet Floor mats/Cargo Mat
MSRP: $38,019 (including $1,120 destination charge)
Invoice Price (if known): Unknown
Sales Price (excluding tax, title, license): $35,019
City and State Where You Purchased: Central PA
Made in Canada
This vehicle was on the dealer's lot with only a few miles on the clock.
Year: 2020
Trim: Limited Silver Sky Metallic
Hybrid AWD
Options: Carpet Floor mats/Cargo Mat
MSRP: $38,019 (including $1,120 destination charge)
Invoice Price (if known): Unknown
Sales Price (excluding tax, title, license): $35,019
City and State Where You Purchased: Central PA
Made in Canada
Year: 2020
Trim: Hybrid XLE
Color: Magnetic Gray Metallic / Black
FWD or AWD: AWD
Options: Body side molding, carpet floor/cargo mats, mudguard, roof rack ($922)
MSRP: $31,437 (Includes Destination)
Invoice Price (if known): Unknown
Sales Price (excluding tax, title, license): $29,437
Doc Fee: $488
Dealer Add-Ons (extended warranty, tint, paint protectant, etc): N/A
City and State Where You Purchased: DC area
Trim: Hybrid XLE
Color: Magnetic Gray Metallic / Black
FWD or AWD: AWD
Options: Body side molding, carpet floor/cargo mats, mudguard, roof rack ($922)
MSRP: $31,437 (Includes Destination)
Invoice Price (if known): Unknown
Sales Price (excluding tax, title, license): $29,437
Doc Fee: $488
Dealer Add-Ons (extended warranty, tint, paint protectant, etc): N/A
City and State Where You Purchased: DC area
2020 XLE. Convenience + Cold Weather Package + roof rack crossbars. MSRP $33,020. Near Sacramento.
I didn’t buy because my dealer didn’t budge on the price. It’s against my DNA to pay MSRP. I can wait.
From my dealer:
“That vehicle just arrived and is currently available. Toyota has no incentives or discounts at this time. It is even excluded from Costco pricing as well. The rock bottom price would be $33k before tax and license. They are in high demand and low supply. If you want to reserve it please let me know.”
I didn’t buy because my dealer didn’t budge on the price. It’s against my DNA to pay MSRP. I can wait.
From my dealer:
“That vehicle just arrived and is currently available. Toyota has no incentives or discounts at this time. It is even excluded from Costco pricing as well. The rock bottom price would be $33k before tax and license. They are in high demand and low supply. If you want to reserve it please let me know.”
I'm still waiting for the dealer swap to take place so I could back out if I wanted to, but here was what I was able to negotiate without any rebates or military or college grad. I'm bringing my own financing, too.
Color: Silver Sky Metallic
Interior: Black
Packages: Limited Cold Weather, Limited Advanced Technology, Panoramic Moonroof
Accessories: Mudguards, All Weather Mats
MSRP: $40388
Selling price: $38000
Discount: $2,388
$39,958 out the door price because of a hefty trade-in tax credit.
I'm getting a bit frustrated with this dealer swap thing. I know where the car is, I could just go get it myself and tell them to match the deal there, so I'm giving them a few more days before doing so.
Color: Silver Sky Metallic
Interior: Black
Packages: Limited Cold Weather, Limited Advanced Technology, Panoramic Moonroof
Accessories: Mudguards, All Weather Mats
MSRP: $40388
Selling price: $38000
Discount: $2,388
$39,958 out the door price because of a hefty trade-in tax credit.
I'm getting a bit frustrated with this dealer swap thing. I know where the car is, I could just go get it myself and tell them to match the deal there, so I'm giving them a few more days before doing so.
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